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| October, 2007 | ||||
A Publication of Richard Flint Seminars
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In this issue: |
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!!!! ALERT !!!! These Are Going Fast! 2008 Daily MindJogger Desk Calendar A Thought To Guide Each Day Of Your Life |
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If someone asked you to describe the business scene today, how would you do it? Would it be challenging or tough? Would it be adjusting or upside down? Would it be one where there is business to be done or one where the business just isn’t there right now? I find it so interesting talking to people about what is happening. Ask ten people and most would explain the market as “tough” right now. The reality is the business market is whatever you perceive it to be. If you want it to tough, it is tough; if you want it to be challenging, it is challenging. I spoke the other day for a real estate group and as I was speaking, I was watching the eyes of those who made up the audience. My topic was, “The Soul Of A Champion;” the message was about what separated those who do from those who don’t. There were three groups in the audience. There were those who understood this was a different market and that they had to adapt to create business. There were those who had no life in their eyes; they were gone and had mentally shut down and were emotionally reacting to everything that was happening. Then, there were those who had no clue. They were new and didn’t know anything except what they had heard. |
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Each had a different presence to them and their presence said everything. My friend Bill Gove would always say, “Perception is reality.” That is so true. Life isn’t what is happening; it is what you perceive to be happening. Many had become comfortable with a marketplace that didn’t demand too much business; you could show up in many industries and the business was there. Then, without asking permission, the market made a shift and these people who were busy doing business weren’t prepared because they hadn’t been building business. That one fact left them unprepared and emotionally reactive. Reality is the market only becomes tough for those who haven’t been preparing themselves. These are the people who have been knocked down and see the market as tough. Let me define what makes a market appear tough:
Truth is there is business in any market, but there are not always people seeking how to do business in a transitional market. When a person is reacting to what they perceive is happening, they lose the mental strength necessary to focus on finding the pathway to solution. To do business in the new marketplace, one must: Believe there is business out there to do. If one believes there is business to be done, their behavior will demonstrate that fact. Understand where the customer is coming from and what their expectations are. Today’s customer is bringing a different set of emotions to the playing field and they must be understood and handled in the correct manner. Stay focused. When one loses their focus, they will react to the perceptions of the market that are being created by the media. Increase one’s positive presence. One’s presence becomes important as they stand in front of the customer; their calmness can create calmness for the customer. “Now” becomes one’s most important word. Every day that one waits creates another amount of time they have just wasted. Expand their knowledge base. Knowledge and behavior must come together to create a presence the customer can see value in. Slow down. The tendency is to speed up when one feels things are going right; the key to a market that is in transition is to slow one’s pace down. Seek out a support group who is doing business. One will need support to stay on track and maintain their focus; these people are out there; find them and develop a partnership of positive belief and action. The market is the market; it is what it is and that doesn’t mean there is no business to be done. It just means to do business in the new marketplace demands a different mind set that doesn’t look through yesterday to see today. This information is part of Richard’s new program for 2008 “How To Stand Tall When Others Are Falling Down.” For more information call 1-800-368-8255 or (757) 873-7722 or visit www.RichardFlint.com
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Leadership is always important, BUT in a transitional marketplace leaders must elevate their presence to a higher level. When those around them are reacting and seemed to be filled with uncertainty, leadership must move forward with a calm presence that sends the message there is no reason to emotionally react; we must slow down, sharpen our focus and go back to the basics of doing business. To achieve this the Leader must:
The purpose of leadership is to lead! As simple as that sounds, it can be forgotten. If and when the leader becomes an emotional participant with their people and use negative language, such as “tough” or “rough” or “try” or “obstacles”, they stop presenting a presence that keeps their people focused on the fact there is business to be done. |
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Reality is a salesperson is really selling beliefs more than they are a product. They can have the greatest product in the world, BUT if their presence doesn’t demonstrate that fact, they weaken the value of the product and point the customer to the competition. Today’s business place demands a presence of belief; it demands a salesperson believe there is business and that this is a great time to do that business. The one thing they can’t do is participate in their customer’s fears. They must see those fears for what they are – a time of doubt created by a moment of uncertainty. This means the benefits and value of the product must become the selling focal point.
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What is going on out there? Has everyone lost a little more of their sanity? I have always thought the majority of people were crazy, but now they are actually proving it to me. I was on a flight the other night when the lady one row in front of me and across the aisle from me leaned her seat back and the lady behind her just went off on her. She grabbed her hair and starting pushing her head forward as she was screaming, “Get your self out of my face.” Now, it wasn’t being done in a quiet voice; she was screaming at the top of her lungs. As she continued to push on her head, she stood up and starting hitting her on the head. It took two flight attendants to break it up. |
On another flight the gentleman behind me rang his flight attendant call button and starting motioning and screaming for the flight attendant to, “get over here right now.” The look on the flight attendant’s face said she had no idea what was going on. Before she could open her mouth, the man started waving his finger in her face and saying in a very loud voice, “What kind of an airline is this? I am in First Class; I bought a First Class ticket and all you are going to serve me is peanuts? For what I paid I want something more than peanuts.” The Flight Attendant looked at him in amazement and said, “Sir, that is all I have to give you. This is a short flight and this is all we have.” That wasn’t good enough for him. His voice got louder and he started demanding to speak to the pilot. Now, I think the pilot had better things to do than argue with a man over a bag of peanuts. The gentleman next to him leaned over and whispered something in his ear. I have no idea what he whispered, but whatever it was caused the man to look at him and shut up. I’ll tell you; it is not about whether people are crazy or not; it is about whether they can control their craziness. Somehow I think many people have lost that ability. |
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Catch a Glimpse of Richard's Two New Seminars For 2008! When You Care, They Know! > Click here for more details!
How To Stand Tall When Others Are Falling Down > Click here for more details!
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Very Limited Quanities Still Available! Order Now Before They Sell Out! 2008 Daily MindJogger Calendar |
| StarMaker 2008 Conference…
Achieving Organization August 1-3, 2008 Seating Is Limited! |
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I would love to hear your thoughts about the articles in my newsletter. Email me at Richard@RichardFlint.com |
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